I understand how that might be a justification, but I’m really not sure about that. I can’t imagine using LinkedIn so many times per hour that caching would make any improvement in my experience, and I suspect that fixed asset caching in the browser would take care of a chunk of that anyway. Even if there were some headhunters using the phone version 8 hours+ per day, the amount of time wasted and the number of annoyed customers dealing with the app harassment would still have a negative overall cost. I’ve done these kinds of KPIs.
It’s about
Control over data mining at a much higher level than can be done from a browser including location tracking
Monetization of the data via “third party partners”
Making sure the app team is justified as an ongoing cost, because that’s just the way corporate organizations work
I understand how that might be a justification, but I’m really not sure about that. I can’t imagine using LinkedIn so many times per hour that caching would make any improvement in my experience, and I suspect that fixed asset caching in the browser would take care of a chunk of that anyway. Even if there were some headhunters using the phone version 8 hours+ per day, the amount of time wasted and the number of annoyed customers dealing with the app harassment would still have a negative overall cost. I’ve done these kinds of KPIs.
It’s about