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Joined 1 year ago
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Cake day: June 13th, 2023

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  • I guess that advertising has been around for 100s of years. For the vast majority of history it’s been something people accept - nobody could avoid posters on the street, adverts in store windows and later it was adverts on the radio, in the cinema, then ads on TV… It’s only incredibly recently that people have had even the possibility of blocking ads, and even then it’s only a small subset of online adverts that can be blocked. Most ads (TV, radio, billboards, print…) are just as unavoidable and unblockqble as before.

    Which basically means advertising has been part of people’s lives since the day all of us were born. Mostly folks just accept it, like we accept we have to spent 2 minutes every single morning brushing our teeth even though we wish there was a better way.

    It’s just one of those tradeoffs. You can avoid that 2min every day but your life would be massively inconvenienced as a result (people would avoid you and you’d be in pain every day), and you can avoid ads by not using the internet, but life is inconvenienced as a result.






  • But that’s the wrong way around. They don’t want you to pay, they make their money through advertising. They make far more money from advertiser’s paying to put up ads than they ever make from people paying for premium.

    Same as with Facebook now bringing in an ad-free version (in the EU anyway) - they charge higher than is reasonable so that people will opt for the ad-supported free version instead.

    It’s not that you are blackmailed into paying premium, it’s that you’re encouraged not to as a way of explicitly consenting to ads.

    Basically, you’re damned if you do, damned if you don’t.


  • But people advertise with Google precisely because they know the ads will be targeted at relevent people. If Google just sell loads of ad slots that just show to random users then that’s just a waste of money. If I’m selling motorbike helmets I don’t want to waste my money having Google show those ads to 60 year old men who only travel by bus or golfers or people who use wheelchairs.

    Google won’t just sell loads of ads here, they’ll totally change their business model to something closer to the targetting approach.





  • Weirdly, and annoyingly, I get this same thing when watching YouTube on my TV (the quantity thing, not the war propaganda stuff. Just regular ads). Whether via Roku stick, Chromecast or anything. It’s sometimes an ad every 2 minutes. However watching the same thing on a laptop or my phone even without any adblock and the video will play far better. Maybe 1 ad at the halfway point and nothing else.

    I don’t know why the TV version of YouTube is such an arse for ads. They’re not even in clean places - I get an ad mid-sentence.

    Honestly, for a 20 minute video I’d be perfectly ok with a 30 second ad or so. It helps the creators and isn’t that much of a pain for me. But getting adverts every 2 minutes, even if they’re skippable is just a horrific experience.









  • I like the fact that the article had to refer to the non-Musk site as XSM instead of its full name of ‘X Social Media’ because it would just make the article too confusing to use the proper name.

    That perfectly illustrates the point.

    I suppose it also means that if XSM lose the case because X is too generic, anyone can then set up a rival social media company also called X.

    They can probably use the same logo too as it’s just Unicode.