• geelgroenebroccoli@feddit.nl
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    13 hours ago

    The effect of ads is usually not directly linked to a specific product.

    If, for example, you need a new box of laundry detergent, you’ll go to the supermarket. There you might find brand A, which you’ve never heard of, or brand B, which had an ad you’ve seen or heard somewhere. Studies have shown you’ll be more likely to buy brand B, because you’ll find it more trustworthy, which is because you’ve heard about it somewhere.

    So, a lot of ads aren’t solely about a specific product, but also about making their brand perform better in the long run. Therefore, even if an ad is just making noise on the background, it may still have an effect on you. And, since it’s a subliminal process, it’s extremely difficult to make a concious decision to not buy products you’ve seen or heard ads of.

    • Whats_your_reasoning@lemmy.world
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      8 hours ago

      Yeah, that’s all true, but I’ve still got 500 things I need to spend money on before buying a Lexus. Ads for luxury cars are wasted on us poors.

    • Schadrach@lemmy.sdf.org
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      7 hours ago

      And, since it’s a subliminal process, it’s extremely difficult to make a concious decision to not buy products you’ve seen or heard ads of.

      Instead, I make a conscious decision to not buy products I remember seeing or hearing ads of. If you’re using subtle product placement to subliminally manipulate me in a way I don’t notice, good for you. If it’s obvious enough I remember you doing it then I will not buy your product unless it is already the best deal available (aka the cheapest per unit or best quality per price, excepting products I have had a bad experience with).

    • CrowAirbrush@lemmy.world
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      10 hours ago

      Yeah i’m too weird for ads it seems.

      I just buy whichever has the best price per kg. I make a normale mortal wage i can’t afford to get used to such luxuries like paying double to get the Nutella that actually says Nutella on it.

      I feel for everyone who makes an equal wage and doesn’t have the ability to see food as fuel.

      • Holyginz@lemmy.world
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        8 hours ago

        On one hand I wish I could just see food as fuel. That’s how my dad is and it can certainly make things cheaper when needed. But he also doesn’t really seem to appreciate the better foods as much when it’s available.